In industries like retail, tech, and e-commerce, it’s common practice for brands to optimize everything around Customer Lifetime Value (CLV), which is the projected cash flow from a guest, based on their recency, frequency, and… The Power of Customer Lifetime Value in a Changing Restaurant World

Over the past few years, consumers’ expectations have not only changed, but increased significantly. If in the past they were looking for fair pricings and good service, today expectations fall along the lines of proactive… Restaurant Tech Companies Adjust to a New Consumer

Being shut down for selling chicken salad door to door is a great motivator to start a restaurant empire. This is what co-founders Stacy and her late husband, Kevin Brown, proved in 2008 when they… Despite Pandemic, Chicken Salad Chick Doesn't Miss a Beat

From the rise of remote work to wage rates, COVID-19 safety, and the possibility of workers fleeing to other sectors, there are myriad factors driving the industry’s labor shortage. Yet one topic continues to provoke… Will the End of Expanded Unemployment Really Fix the Hiring Crisis?

Burger King’s recent social media swipe at Chick-fil-A didn’t lack for buzz. And it’s hardly the first chapter in this chicken sandwich wars marketing saga. Sister brand Popeyes famously grappled with Chick-fil-A in August 2019… Burger King Stirs Up More Chicken Sandwich Drama

No one knows precisely when or where the first restaurant appeared, but the business model has existed in various forms since ancient times. Generation after generation labored to bring food and drink to the marketplace,… The Value of Mentorship in the Restaurant Business

One of Brian Niccol’s biggest surprises when he joined Chipotle in February 2018 sounds crazy, he admits. Even after nearly three decades of blazing the fast-casual trail, “we still have a lot of people that… Chipotle is Ready to Start Thinking Even Bigger

Restaurants gained 186,000 jobs in May, but the industry still has a long road toward reaching pre-pandemic figures. Last month, 10.83 million were on payroll, and that’s 1.46 million fewer than February 2020, when the… Restaurants Add 186,000 Jobs in May, but Major Hurdles Remain

This past year was transformative in just about every way, and the changes continue in 2021. After a period of record unemployment, companies are now struggling to hire enough staff to stay open. Stories abound,… 5 Technologies Transforming Recruiting for Hourly Workers

Starbucks Stadium or maybe even Starbucks Arena could be coming in the next few years. The global coffee chain recently filed an application with the U.S. Patent and Trademark Office to protect its name for… Starbucks Explores Stadium Naming Rights